Brand & Web Design for Therapists,
Indie Shops & Makers

Apple&Pear is a UK brand and web design studio helping therapists and healers, indie shops, and makers launch with clarity and grow with confidence.

We create holistic brand identity systems and conversion-ready websites — from Somerset to London — blending thoughtful craft with practical optimisation. Whether you need therapist web design in the UK, a wellness brand designer, indie shop web design, or maker e-commerce design, we’ll recommend the right platform and build it well: Shopify, Webflow, Squarespace, or WordPress.

Services include: 

ui/ux designecommerce UX auditsgraphic designe-commerce designsmall-business brandingai creative specialistai software developerSaaS designapp designWordPress website
Shopify designer UKemail marketing setup

Apple&Pear - a sustainable branding studio for people who care about craft.

OUR Work

tidy - app

All-in-one workspace app for makers and creatives

AIrth - browser extension

Track your AI usage, measure its impact

Foglio - app

Minimal user-friendly writing app

elisa celeste - website

Website creation and Squarespace setting up

Gourmet Glow - website

Website creation and Squarespace setting up

Puro Ceramics - Website

e-com website and branding

Language Angles

Web and app design and UX audit


AI with a Human Touch

At Apple & Pear, we believe technology should support creativity, not replace it.

Our AI-powered design and automation services help therapists, makers, and small brands work smarter — while keeping the warmth, empathy, and originality that make your business unique.
We design practical, human-centred AI systems that save time on marketing, admin, and content creation, so you can focus on what truly matters: your craft and your clients.

Whether you need a friendly chatbot, faster content workflows, or gentle automation behind the scenes, we’ll guide you through every step — helping you use AI with a human touch.

Explore our AI Services →


Get in touch

Say hello

Tell us a bit about your project and what you’re trying to achieve. We partner with therapists & healers, indie shops and makers to craft brand identities, websites and e-commerce that feel authentic and convert.

Share your goals, timeline and budget (projects from £500) and you’ll get a clear plan with fixed-fee or retainer options. English or Italian — whatever’s easiest.

Email

hello@appleandpear.co.uk

Location

Somerset & London