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Etruria Hotel

Sophistication on paper

Logo design & Brand identity for Etruria Hotel, a 3 stars hotel in Versilia, built in the Sixties and recently renovated.
The logo has been designed from a study of a combination of the letters E and H, creating a unique symbol with a smooth rounded shape, related to the ’60s. The shape remind also to a sketch of water, connected to the maritime location of the Hotel.
The soft shapes characterize all the Identity. The colour chosen is green, bright green with a touch of freshness and elegance given by the special paper used, with a pearly surface.

Project Included
  • Brand creation
  • Logo design
  • Identity guidelines
  • Stationery design
  • Brochure design